A STUDY OF GRIEVANCE HANDLING AND ITS IMPACT ON CONSUMER PERCEPTION: THE CASE OF UBER & OLA . IITM JOURNAL OF BUSINESS STUDIES (JBS), [S. l.], v. 10, n. 1, p. 20–37, 2024. Disponível em: https://www.journals.acspublisher.com/index.php/jbs/article/view/16648. Acesso em: 9 sep. 2025.